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Coronavirus: The sex toy manufacturer making NHS gear
"Our 3D printer is usually making prototypes of sex toys, not things that could be helping the NHS on the frontline," says William Garland.
William and his co-founder Andrew Crichton set up CMG Leisure in 2013.
The firm typically produces up to 1,500 of its Doxy wand vibrators each week, sold on well-known websites such as Ann Summers or Lovehoney.
It's now also turning out 100 "ear savers" for key workers every day. The plastic product loops around the back of the head to relieve pressure on the ears caused by wearing face masks for long periods of time.
"When the scale of the pandemic became clear, we asked ourselves: what could we do to help with the product we've got?" says William.
"But we didn't want to be flippant about it or cause offence by sending out the Doxy wands we usually sell as a gift.
"Then one of our team saw a call-out on social media for extra ear savers, which even included a design which we could do with our 3D printer."
The firm has since donated ear savers to NHS departments across the country, including the neonatal intensive care and accident and emergency units at its nearest Derriford Hospital in Plymouth, as well as several care homes.
The Cornwall-based firm is one of many quirky companies that has decided to step in to provide medical gear during the coronavirus pandemic.